In January 2011, Electus partnered with former MTV President of programming Tony DiSanto and head of series development Liz Gateley, to form an independent, multi-media production company, DiGa.
The new division handled in-house and third-party projects for distribution globally, including a partnership with Abbot Reif Hameiri Production Company, a leading production company in Israel. In January 2011, Electus acquired Engine Entertainment and the formation of a new in-house global distribution arm, Electus/Engine Distribution. In August 2010, Electus announced a production and distribution deal with 5x5 Media, headed by Craig Armstrong, Rick Ringbakk and Tod Mesirow, whose combined producer credits include Survivor, Amazing Race, Extreme Makeover: Home Edition, Jamie Oliver's Food Revolution and many more. In January 2010, Electus partnered with Jason Bateman and Will Arnett to launch a sponsor-driven advertising and digital production company, DumbDumb, which launched branded campaigns including one for Orbit Gum, and an online talk show on behalf of Denny's called "Always Open". As part of its inception, IAC partnered Electus with CollegeHumor, the comedy portal that had developed series both on the web and TV. In 2018, IAC sold Electus to Propagate Content.Įlectus was founded by Ben Silverman, former co-chairman of NBC Entertainment and chief executive officer of Reveille, and financed by Barry Diller’s IAC in 2009. The company had development deals with NBC, ABC, MTV, VH1, Facebook, Yahoo!, and AOL.
Electus was a production company founded by Ben Silverman in 2009.
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